Production Company logo at the beginning: this is a typical convention in most film genres, including horror, to have the institutional information at the very beginning of the film. This typical convention in every film, helped our product seem more like a real horror film, and also draws audience attention because of the good reputation that our company –Clockwork Productions – has amongst horror fans.
Non-Diegetic Soundtracks: All horror films rely on music at the beginning to build up an atmosphere, we have also used this typical code and convention. A typical horror soundtrack would be eerie, jumpy and on edge, we have chosen to use a soundtrack that was pre-loaded on iMovie called 'Dragons Den', this soundtrack had an exact beat that went with our credentials. We did this, as not only did we want a sound that was haunting than scary, we wanted to convey the fact that our film is the most typical of psychological horrors because it was based in a house, and we wanted to build up the tension gradually.
Black and White Typography: we chose to use these two colours because; black is a typical convention of horror films, as the colour has connotations of danger and White is associated with light, goodness, innocence, purity, and virginity. It is considered to be the color of perfection. This gives the audience the message that this film is consisted of mixed emotion between characters. The style of the font for the title is also a typical horror style, and makes the genre obvious.
Typical House Location: A house is somewhere you would expect to feel secure, and most Psychological horror films, are established in a house which makes it one of the key codes and conventions we have used. Its links with the supernatural which makes it an ideal establishing shot to set the scene. However, we didn’t play it up as the typical convention it is in other horror films (in the dark) because the idea was to show the afterlife of the protagonist after her mum had died, and make it seem from the first shots that someone was watching over Leena Wilkes's House.
Types of Character: Our two characters, Leena Wilkes and Maya Stone are the typical characters you see in other horror films; the one who panics at the first sign of strange things, and the one who is disbelieving, and thinks everything will be fine.
Reaction Shot: This was included a lot when our protagonist kept seeing someone in the TV screen . This type of shot is used a lot in many horror films, as it creates tension and with reduced vision, the audience are on edge at the possibilty that something may be hiding.
Flashback. Flashbacks are used in quite a few horror films, as there is often a dark secret that gets out of hand, and can be a good way to unravel parts of the story, bit by bit, to create a sense of mystery. This is what we aimed to do with our flashback of Leena Wilkes and her mum in the past, this helped the audience understand where all this depression was coming from in Leena Wilkes.
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